0161 909 3400

Monthly Archives: September 2010


Google – Bad for Your Brain?

Hot on the heels of the release of Google Instant comes slightly more outlandish news about the search giant’s effect on people. Nicolas Carr, author of a book called “The Shallows: What the Internet is Doing to Our Brains” has told the BBC that reliance on search engines for instant … Continue Reading


Google Instant – Everything You Need to Know

Google Instant – Everything You Need to Know Following two teaser doodles, Google’s big news was finally unveiled to the world on the evening of 08/09/10. The launch of Instant Search. But what does that mean for searchers? For SEO? For businesses? You’re about to find out, as The FirstFound … Continue Reading


Do Google’s Doodles Mean Something Big on the Horizon?

Yesterday we had bouncing balls. Today, a steely version of the Google logo lights up in the search engine’s trademark colours as you type. But why? Theories have bounced about for the last 24 hours, but nobody seems to have been able to put their finger on what exactly this … Continue Reading


iPod, iPhone, iPlayer – now iStamp?

Maybe it’s a gimmick, or maybe it’s because Optimise readers have shown that people don’t like snail mail, but The Royal Mail has decided to issue “intelligent stamps”. These stamps won’t be able to do anything particularly useful, like helping you track letters and parcels, and they won’t make your … Continue Reading


BBC iPlayer Relaunch – Social Media Included as Standard

It’s not just their news page that  BBC Internet have been revamping – following a very popular beta test, the Beeb have relaunched their iPlayer service. Now users won’t just be able to catch up with BBC TV programmes, they’ll be able to share thier opinions of the show using … Continue Reading


9/10 UK Broadband Customers Dazed and Confused by Adverts

In a move that will surprise absolutely nobody who’s seen a broadband advert, ICM have released the results of a survey which shows that 90% of UK consumers (numbering in the tens of millions) are confused by broadband advertising. The main reason for this, it seems, is the well known … Continue Reading


Toolbar PageRank – A Key Link Building Tool?

Google’s Toolbar PageRank (PR) has a mixed reputation amongst SEOs. Some say that it is deliberately misleading, as it has no relation the PageRank algorithm that determines listings. Others however, find a use for it. Here at the FirstFound Blog, we’ve found that it can be useful in identifying sites … Continue Reading


Need an STD Check? Check in and Win a Foursquare Badge!

We’ve mentioned the benefits of FourSquare before – tracking repeat customers, enticing brand loyalty, that sort of thing. But we’d not considered using the service to advertise the fact that you’d been tested for a sexually transmitted disease. However, MTV have considered that possibility, thought it good and asked Foursquare … Continue Reading