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SEOcial: Your weekly SEO and social media summary #44

Following the roll out of Penguin last week – what else has been in the news this week? Well the first presidential debate in the USA saw Trump and Clinton go head to head, Amazon finally dispatched Echo to loving homes worldwide and Snapchat have designed their very own self-recording … Continue Reading

The wonderful world of e-commerce

In 2015 mobile commerce in the UK accounted for over 15% of online orders. Waiting to get home and order from your laptop is no fun at all – we’re a society of ‘needers.’ Waiting is thing of the past, we want optimised sites, quick checkouts and next day delivery. … Continue Reading

Google Penguin update is now part of core ranking algorithm

This morning Google have announced that they are now rolling out an update to the Penguin algorithm which was last updated way back on the 17th of October 2014. In case you’ve had your head in the sand for the past 4 years Penguin is an algorithm update that targets … Continue Reading

SEOcial: Your weekly SEO and social media summary #43

So Team GB are second in the medal table in the Paralympics and look set to finish the games on an amazing 50 gold medals and The Beatles: Eight Days a Week – The Touring Years hit the big screen for one night only. But sport and films aside here … Continue Reading

3 reasons why people hate your website

Believe it or not but you can compare your website to an online dating profile. Just like online dating, your customer is using the internet to find the perfect fit for their needs. Searching for a specific product from a company who could share their values, who they can trust … Continue Reading

SEOcial: Your weekly SEO and social media summary #42

So team GB is off to a flying start already in the Paralympic Games in Rio and apparently Apple has launched a new phone, just don’t mention the headphones. Also in the news this week Giant Pandas have been removed from the wildlife endangered list. Moving onto SEO and social … Continue Reading

4 ways ‘boring’ industries can add personality to their website

Unfortunately, not every business is blessed with being part of a ‘sexy’ industry. If you belong to popular sectors like travel, home decor or food and drink, then creating an exciting website doesn’t seem so daunting. However, if your company is in a more niche, and dare we say ‘boring’ … Continue Reading

SEOcial: Your weekly SEO and social media summary #41

This week, it has been good news for the pound as rates soared — which according to the IMF, is an indication that the Brexit turmoil is over. Uber have also been victorious, as they won the right to take Transport for London to court over proposed rules that would … Continue Reading

5 simple ways to boost SEO with existing content

It’s no secret that Google loves fresh, quality content when it comes to SEO, but that doesn’t mean old blogs, articles and product pages can’t positively influence your rankings. Spending a bit of time updating existing content is a worthwhile investment to strengthen your company’s organic rankings – and we’ve … Continue Reading

6 ways to make the most of organic listings

If people aren’t finding your site, you’re missing out on sales. Although paid advertising broadens your reach, investing time into boosting your organic rankings will save you money and increase your longevity at the top of SERPs. While on-page SEO is crucial, there is work you can be doing away … Continue Reading