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Category Archives: E-Commerce

Dreaming of a Digital Christmas?

Posted on 25th October, 2010

It’s only two months until Christmas, and Duracell have released the Christmas Toy Report. And the results are surprising. Instead of toys and games, British kids are all begging Father Christmas to fill their stockings with Apple gadgets. So before you go rushing out to buy Scalextric sets and Barbie … Continue Reading

What the World Cup can Teach you About Online Marketing

Posted on 18th June, 2010

The World Cup is trying to teach you something. You might not be able to hear it yet, over the drone of the Vuvuzelas and the muttering of Mick McCarthy, but it’s speaking to you. Despite the sponsors, it’s not telling you to drink more cola, move your money to … Continue Reading

The A-Z of Ecommerce Acronyms

Posted on 12th May, 2010

If you’re attempting to run an Ecommerce site, then you’ll have been confronted with a whole host of baffling and bewildering acronyms. Working out just what anyone is talking about can be a veritable minefield, so the FirstFound Blog has put together a handy A-Z (well, A-X) guide to Ecommerce … Continue Reading

Basket Cases – Improving Conversion

Posted on 13th January, 2010

This is the second part to discussing conversion in our Basket Cases blogs.  In this blog post I carry on with explaining how improving conversion can be a valuable tool for e-retailers to improve sales and gain better understanding of their online presence.

Basket Cases – Conversion

Posted on 6th January, 2010

Over the forthcoming weeks I will be discussing issues on ecommerce and selling online, by covering the basics that every site owner, larger or small should be interested in.  To start off, I will explore conversion and with the Christmas season just gone, this is a hot topic for all … Continue Reading

When is it Time for a Website Redesign?

Posted on 30th December, 2009

When is it time for a website redesign? The FirstFound official blog takes a look at various design, layout and usability factors and how they can affect search engine optimisation (SEO) and your conversion rate. Continue Reading

The Secret Art of Writing Text Content That Will Earn You Quality Traffic

Posted on 26th November, 2009

Did you realise that your website text will determine the type of visitors you get? It is something that few business owners realise, and yet it’s one of the most important factors affecting your SEO (search engine optimisation). How can you be sure you are getting visitors that are likely … Continue Reading

Christmas Catalogues vs Online Wish Lists

Posted on 29th October, 2009

Last weekend, whilst having a quiet moment to myself, I started to try to organise my Christmas Shopping list. Like most people this year I HAVE to stick to my budget. The top retailers have launched their Christmas or seasonal catalogues, which I ruefully collect every year. However, now online … Continue Reading

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