Archive for the ‘SEO Advice’ Category

… make sure you test your website. When was the last time that you gave your site a quick once over? If you’re like most website owners, it could be anything from a few hours to a few years. If it’s been a few months, then you could be missing out on leads. Changes to [...]

We know, we know. It’s July. The sun is shining. People are wandering the streets of Manchester topless (why?). Beer gardens are full. Who’d be thinking of Christmas at a time like this? Well, you should be for starters. If you’re running an SEO campaign, you need to stop thinking about margheritas and start thinking [...]

The World Cup is trying to teach you something. You might not be able to hear it yet, over the drone of the Vuvuzelas and the muttering of Mick McCarthy, but it’s speaking to you. Despite the sponsors, it’s not telling you to drink more cola, move your money to a particular bank or wear [...]

Webmasters around the world are still trying to get their heads around the announcement that Google is adding SSL encryption to its primary search engine. For the moment the new encrypted search engine is at https://www.google.com (Notice the extra “s”). What does this mean? To put it as simply as possible it means that webmasters [...]

Online marketing has acquired a bad reputation over the years, and it’s thanks to scam artists. For every professional company committed to ethical techniques and White Hat SEO, is a band of rogues just trying to make a quick buck.

You’ve spent hundreds on having a designer create an eye-catching site that sticks in the memory. An expert copywriter has crafted copy that has your visitors drooling over the prospect of owning your products. A team of SEOs have done their job, and you’re top of the search engines for keywords that you know your [...]

“SEO isn’t a matter of life and death. It’s much more important than that.” Ok, that’s not exactly what Bill Shankly said, but that’s because he wasn’t an SEO. Optimising your website might not literally be a matter of life and death, but poor SEO can be fatal to your online aspirations. If your website [...]

Google’s Official Webmaster Blog has finally confirmed what we’ve all suspected for a while: That they are taking note of how long your website takes to load, and using that as a ranking factor. So what does this mean for you? Well, firstly, that you need to streamline your site. If you’re still packing your [...]

The top 5 most important considerations for an effective link building campaign from naturally generated links won for good content, to social media and creative link building strategies to future proof your search engine optimisation strategy for 2010.

When is it time for a website redesign? The FirstFound official blog takes a look at various design, layout and usability factors and how they can affect search engine optimisation (SEO) and your conversion rate.


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