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Category Archives: SEO Advice


Google Instant – Everything You Need to Know

Google Instant – Everything You Need to Know Following two teaser doodles, Google’s big news was finally unveiled to the world on the evening of 08/09/10. The launch of Instant Search. But what does that mean for searchers? For SEO? For businesses? You’re about to find out, as The FirstFound … Continue Reading


Toolbar PageRank – A Key Link Building Tool?

Google’s Toolbar PageRank (PR) has a mixed reputation amongst SEOs. Some say that it is deliberately misleading, as it has no relation the PageRank algorithm that determines listings. Others however, find a use for it. Here at the FirstFound Blog, we’ve found that it can be useful in identifying sites … Continue Reading


If You Only Do One Thing Today…

… make sure you test your website. When was the last time that you gave your site a quick once over? If you’re like most website owners, it could be anything from a few hours to a few years. If it’s been a few months, then you could be missing … Continue Reading


Are You Thinking About Christmas Yet?

We know, we know. It’s July. The sun is shining. People are wandering the streets of Manchester topless (why?). Beer gardens are full. Who’d be thinking of Christmas at a time like this? Well, you should be for starters. If you’re running an SEO campaign, you need to stop thinking … Continue Reading


What the World Cup can Teach you About Online Marketing

The World Cup is trying to teach you something. You might not be able to hear it yet, over the drone of the Vuvuzelas and the muttering of Mick McCarthy, but it’s speaking to you. Despite the sponsors, it’s not telling you to drink more cola, move your money to … Continue Reading


Could Google’s new SSL encryption be the death of analytics?

Webmasters around the world are still trying to get their heads around the announcement that Google is adding SSL encryption to its primary search engine. For the moment the new encrypted search engine is at https://www.google.com (Notice the extra “s”). What does this mean? To put it as simply as … Continue Reading


Shady SEO – The FirstFound Scam Guide

Online marketing has acquired a bad reputation over the years, and it’s thanks to scam artists. For every professional company committed to ethical techniques and White Hat SEO, is a band of rogues just trying to make a quick buck. Continue Reading


Four Ways You’ve Failed Your Website

You’ve spent hundreds on having a designer create an eye-catching site that sticks in the memory. An expert copywriter has crafted copy that has your visitors drooling over the prospect of owning your products. A team of SEOs have done their job, and you’re top of the search engines for … Continue Reading


Is Your Company Website Making These Fatal Mistakes?

“SEO isn’t a matter of life and death. It’s much more important than that.” Ok, that’s not exactly what Bill Shankly said, but that’s because he wasn’t an SEO. Optimising your website might not literally be a matter of life and death, but poor SEO can be fatal to your … Continue Reading


Best Be Fast if You Want to Be Found

Google’s Official Webmaster Blog has finally confirmed what we’ve all suspected for a while: That they are taking note of how long your website takes to load, and using that as a ranking factor. So what does this mean for you? Well, firstly, that you need to streamline your site. … Continue Reading