Archive for the ‘SEO Comments’ Category

What the World Cup can Teach you About Online Marketing

18, Jun 2010

The World Cup is trying to teach you something. You might not be able to hear it yet, over the drone of the Vuvuzelas and the muttering of Mick McCarthy, but it’s speaking to you. Despite the sponsors, it’s not telling you to drink more cola, move your money to a particular bank or wear [...]

Is Your Company Website Making These Fatal Mistakes?

16, Apr 2010

“SEO isn’t a matter of life and death. It’s much more important than that.” Ok, that’s not exactly what Bill Shankly said, but that’s because he wasn’t an SEO. Optimising your website might not literally be a matter of life and death, but poor SEO can be fatal to your online aspirations. If your website [...]

Five SEO Misconceptions the SEO Industry Needs to Address

23, Oct 2009

It’s probably going to come as no great surprise to you that sometimes people just don’t get SEO. It’s this lack of understanding that leads people label us as spammers, evildoers and opportunists (sound familiar, Mr. Powazek?). I’m not interested in what certain angry bloggers have to say though – I’m interested in the misconceptions my clients have. And before I tackle them, I need to identify them.


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