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Posts Tagged ‘adwords’
Google to Attack Counterfeit Adverts
16, Mar 2011Go0gle has finally decided that they shouldn’t let unscrupulous types advertise knock-off or counterfeit goods using their AdWords and AdSense services. In the second half of 2010, the search company suspended over 50 thousand AdWords accounts for attempting to advertise counterfeit products, and they’ve just announced three new initiatives that should cut down adverts for [...]
- In: Adwords/PPC
- Tags: adwords, counterfeit, passing off
It’s UK “Get Online Week”!
18, Oct 2010Today marks the start of the Get Online campaign, a government initiative to get the nine million UK residents who’ve never used the Internet to log on for the very first time. Running from the 18th to the 24th of October, the Get Online week initiative is aimed at showing the elderly and less well [...]
AdWords Trademark Policy Changed
6, Aug 2010Google have announced that as of 14 September 2010, a selection of adverts will not be removed for trademark policy, if they meet certain criteria. The criteria, described in detail on Google’s help pages are as follows: Ads which use the term in a descriptive or generic way, and not in reference to the trademark [...]
- In: Adwords/PPC|FirstFound News
- Tags: adwords, google, policy change, ppc, trademarks
What the World Cup can Teach you About Online Marketing
18, Jun 2010The World Cup is trying to teach you something. You might not be able to hear it yet, over the drone of the Vuvuzelas and the muttering of Mick McCarthy, but it’s speaking to you. Despite the sponsors, it’s not telling you to drink more cola, move your money to a particular bank or wear [...]