Did you realise that your website text will determine the type of visitors you get? It is something that few business owners realise, and yet it’s one of the most important factors affecting your SEO (search engine optimisation). How can you be sure you are getting visitors that are likely to turn into customers? The [...]





Five SEO Misconceptions the SEO Industry Needs to Address
23, Oct 2009It’s probably going to come as no great surprise to you that sometimes people just don’t get SEO. It’s this lack of understanding that leads people label us as spammers, evildoers and opportunists (sound familiar, Mr. Powazek?). I’m not interested in what certain angry bloggers have to say though – I’m interested in the misconceptions my clients have. And before I tackle them, I need to identify them.